There are many ways in order to get people in the door, but the best used way is to give out a free initial exam with the doctor. This is a chiropractic marketing strategy that will get people in the door so that you can use all of the other strategies that there are for use on current patients and inactive patients. This client may not come back to your office, but you now have their name and address to keep your business fresh in their mind for a lot of time so that when they do need a chiropractor again, they will most likely come to you.
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